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Sustainable poinsettias from Hesse

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Hessisches Ministerium für Umwelt, Klimaschutz, Landwirtschaft und Verbraucherschutz

Federal State



Mainzer Straße 80
65189 Wiesbaden

Website: External link to the authority

Project Title

Sustainable poinsettias from Hesse

Project description

Nowadays, ornamental plants, such as the poinsettia, are grown under the best possible conditions. Production is usually cost- and energy-intensive and takes place in greenhouses. Peat is used extensively as a growing medium, which leads to a sustainability deficit. One consequence of the optimal breeding conditions for ornamental plants is that the plants are insufficiently adapted to the suboptimal indoor environmental conditions and consumer behaviour. This becomes visible when ornamental plants in urban environments show irreversible damage very quickly. The aim of the project is the sustainable production of poinsettias that are tailored to customer needs. The basic aim is to adapt the production conditions to the consumer's future environment. The focus is on the unique combination of social, ecological and consumer-related aspects of ornamental plants. Further project objectives are the adaptation of sustainable, peat-free substrates to a better usability by the consumer and the establishment of a regional value chain in poinsettia production.

Final report

Results and the Final report will be found here, as soon as the project is completed.

Results focusing on practiceorientation

Results and the final report will be found here, as soon as the project is completed.

Key words

  • Farming practice/activity
  • Plant production and horticulture
  • Fertilisation
  • Soil
  • Product/service
  • Marketing/supply chain

Main funding source

Rural development 2014-2020 for Operational Groups (in the sense of Art 56 of Reg.1305/2013)

OG contact information

Hochschule Geisenheim University
Von-Lade-Straße 1
65366 Geisenheim

Phone: 06722/502532

Email: heiko.mibus-schoppe@hs-gm.de

Type of OG partners

  • Farmer
  • Farmer
  • Farmer
  • Farmer
  • Farmer

Begin of project


Project status


Total budget applied for in EUR


Link 1

Project Overview


DE71D Rheingau-Taunus Kreis

Europäischer Landwirtschaftsfonds für die Entwicklung des ländlichen Raums: Hier investiert Europa in die ländlichen Gebiete.

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